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Capital 04 / 07 · Reputation · Credibility · Influence

Symbolic Capital

Reputation, credibility, and the influence that makes people rally behind your vision. Symbolic capital is the signal that precedes you into every room and every relationship — earned slowly through consistency, and lost quickly through carelessness.

How to grow it

Symbolic Capital

What it is made of

Reputation

What people say about your work when you are not there.

Credibility

Evidence that you deliver what you promise.

Influence

The ability to move others toward a shared vision.

Future of Work

In networked organizations, symbolic capital is the currency of trust — the reason collaborators choose you.

Ways to grow it

  • Do what you said you would, visibly and on time.
  • Share your work and thinking in public, with credit to others.
  • Ask three people what you are known for — and compare it to what you want to be known for.
Symbolic Capital in everyday life
Trust, reputation and the meaning people give us